How do you build a brand that lasts AND saves the world?
According to Steph and Albert - it all starts with profit.
The duo discusses why you should build a sustainable and profitable business first before trying to pursue social missions and ideals. They uncover:
Why Albert only focuses on hiring for talent not for diversity
How some businesses tie social impact into their profit model
Why you can’t check all the “idealism” boxes - and shouldn’t try
Examples of people and companies that have done this right
Why having more financial freedom will set you free so you can tackle social impact goals for the long term.
Mentions:
Patagonia
Simple Modern
Aviation Nation
American Giant
Morgan's Wonderland
Tom's Shoes
Walmart
Chick-fil-A
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