Frances Caballo

Frances Caballo is a social media trainer, strategist, blogger and author with 23 years of communications experience. She is the Social Media Editor for the Women’s National Book Association-Francisco Chapter, the San Francisco Writers Conference, and the Bay Area Independent Publishers Association.Frances specializes in social media training for users of all levels; sets up and manages social media accounts for clients; provides coaching; and blogs for clients. She is the author of Social Media Just for Writers: The Best Online Marketing Tips for Selling Your Books and Blogging Just for Writers .


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