Bruce Bryans

Bruce Bryans is a bestselling American author with a passion for researching the dating and mating rituals of men and women. Bruce has written numerous books on topics including masculinity, attraction, dating strategy, and gender dynamics within romantic relationships.

Before becoming a full-time writer, Bruce Bryans ran a successful romance advice website. He has published almost 20 books on dating strategies, gender dynamics, attraction, and masculinity — the majority targeted women.

He doesn't construct himself as an all-knowing "relationship guru" but prefers to give in-depth information based on the social and biological factors that bring men and women together for love and romance.

His main aim is to provide easy-to-implement, practical information that helps men and women improve their dating market value and mating desirability to the opposite sex.


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The technique of withdrawing communicates to a man that a woman values her dignity more than she does a man’s attention, and therefore will not waste her time and affections on a man who doesn’t recognize her worth.
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Why can’t I just keep in touch with someone I’m interested in without it being an issue?” Well, it’s because we men are very unique creatures when it comes to our egos and our sense of entitlement. We only value the things that we’ve worked for. Therefore, if you always lead the interactions, you’re only making him lazy.
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I’m talking about those things that if you were even just a bit more flexible with, guys might find you far more pleasant to be around and easy to please. (By the way, this is one of the keys to winning with men: Be hard-to-have but easy-to-please.)


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