With brand new material exclusive to this Updated American Edition, here—in his own words—is the story of the newest member of the Ultimate Fighting Championship Hall of Fame, Britain's own Rocky Balboa, Michael Bisping.

Featuring an entirely new chapter for US readers, the story of his induction into the UFC Hall of Fame, fresh insights about his fighting career, never-before-told stories about his film and TV career, and a harrowing account of his fighting off attempted kidnappers while filming in South Africa, Quitters Never Win tells the incredible story of how he went from rough and humble beginnings and then on to a legendary mixed martial arts career capped by winning the Middleweight Championship in one of the greatest upsets in UFC history.

Loaded with the humor and brutal honesty that first won him a following on the television show Ultimate Fighter 3, Bisping recounts his record setting thirteen-year fight career battling the likes of Anderson Silva, Georges St-Pierre, and Dan Henderson.

The most engaging UFC color analyst in recent memory, and a budding film and television star, Bisping tells his story in a way that only he knows how.