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Sean Kibler,Thomas Ramsey III

Newbie's Guide to Marketing: How to Build a Marketing Plan

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When forming a business for the first time, while on a tight budget, it’s important to make sure that everything is in order. Making sure that you are organized both financially and mentally will prepare you for the survival of the fittest. When you look at the term “survival of the fittest” you think of a group of people or animals whose resources are low and the only one that will survive is the very best. The ultimate being could be the strongest because of his or her ability to strategize. One could also be the strongest because of their ability to think rationally at a moment’s notice. Some people are naturally talented and can become the best in any given situation regardless of those around them.
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Дата публікації оригіналу
2012
Рік виходу видання
2012
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  • Mikie Jonesділиться враженням6 років тому
    💡Пізнавальна

    Learn the basics of a marketing plan. Fairly good. I learnt quite a bit

Цитати

  • Mikie Jonesцитує6 років тому
    This is called a point of sale survey. It should take them no longer than 30 seconds to fill out. This means that you should have no more than 5 questions.
  • Mikie Jonesцитує6 років тому
    The next items that you will look at in an external analysis are the trends that may be occurring in the area of your business and at a national level. The types of trends that you are looking for are trends in spending habits and trends in how people buy things.
  • Mikie Jonesцитує6 років тому
    For example, if you find out while doing your marketing plan that: A) Your target market is older people who live in a area near your business, B) that your competition is a few streets over and C) that your goal is to get more of your target market to your store; then in your executive summary you would say something to the effect of:

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